How to set up Google Adwords to track sales attribution across PPC campaigns

Here are the answers to a few important questions regarding sales tracking: Why manual tagging for Google AdWords is necessary for managing campaign spend? We need manual tagging to make recommendations on google campaign effectiveness. All other banner/ advertisers use manual tagging to communicate to your website’s source where the customers have entered from. This tagging information is read by our pixel and Google Analytics pixel to compile the information. Auto-tagging…