Are you one of those retailers who spends the bulk of the marketing budget on the last touch point with the customer? IF you are, your sales funnel is unbalanced. Come by and discuss channel revenue attribution with Infernotions at the Shop.org 2015 digital summit in Philadelphia from October 5-7 . We are at booth #973.
Almost 7% of consumers use these devices once a month or more to research or buy a product online. Accordingly retailers’ discussions regarding conversion on mobile should consider a broader process that looks beyond just the final checkout – says Darryl Adie of Econsultancy.com.
Here are a few good reasons to stop by:
- Free 3 month subscription for conversion path analytics, a $1800 value: Get a 3 month complimentary subscription to conversion path analytics. See what brings customers to your website at each phase of their journey to conversion (and repeat sales). See why they convert, and why they do not.
- Learn about the future of revenue attribution technology : As digital marketing is getting more and more expansive every year, attributing revenues to the right marketing channels is crucial. We know your pains regarding cross-channel and cross-device revenue attribution! Be it algorithmic modeling, persistent customer tracking, conversion journey analytics or cross-device attribution, one or all of them is your go to tool for weeding out ineffective marketing channels and campaigns and knowing what brings you most $$$. Want to know what works for you? Stop by the booth to hear what our experts have to say.
- Debunk some common marketing measurement myths : There are several gray areas in the midst of multichannel marketing. It’s digital marketing reflection to offline sales, impact of offline marketing, and mapping ALL omnichannel marketing campaigns not focusing on first or last click. Important: these are all measurable! We will help you with that.
- Discuss your needs one-on-one with our experts: You’ll have an all-access pass to the experts who know the ins and outs of measuring the worth of your marketing campaigns and initiatives. We are ready to hear you out – don’t hesitate to pour out your needs and concerns.
Register for Shop.Org with code ‘Evite1’
If you are a retailer, claim your 10% discount using code ‘Evite1’ at the sign-up page here.
Already registered, you are very welcome to schedule a meeting. Please contact us here.
We hope to see you at Shop.org in October!
Get FREE 3 month conversion path analytics subscription
For a limited time, get a free 3 month conversion path analytics subscription. Drop us a note below and quote FALL2015 in the comments to claim the free offer.
Note: Offer extends only to retailers.