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Process gaps can affect your marketing returns. Make sure you are following the best-practices marketing process.
Loyalty is more than a points system. Use the best-practices loyalty program cookbook to grow your profitability.
Reviewing email open and click through rates is not enough. Estimate the true revenue impact of Email marketing. Download free tool.
Infernotions helps retailers map how digital marketing is helping their bottom line, with omni-channel fulfillment or not, and what they should do to boost their returns on ad spend.
There are two ways that marketers work with us: subscribe to our platform or use our marketing analytics services.Platform Features Analytic Services
Steve's social strategy was not delivering sales. He used the marketing platform's social integration configuration to convert social followers
"The Social Wiz"
Rich's merchandise mix was sub-optimal. Margins were low. He used the consumer intelligence modules to improve product mix
"The Savvy Negotiator"
Nancy inherited a legacy operation &
a hiring freeze. She used our platform's omni-channel configuration to launch a loyalty program on email, social channels.
Use Facebook to build your customer personas. Migrate anonymous social followers to non-anonymous marketing channels.
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Use your data and our database partnerships to build complete customer profiles and download segmented lists for outbound marketing initiative.
Get more from your analytical initiatives. Read more on best practices and thought pieces on our blog. 1 Best practices marketing campaign management process flow diagram, 2 Case studies: Cut marketing budget by 40% with cloud-based intelligence, 3 predictions on convergence of Mobile devices, Big Data & Cloud Analytics, 4 ways that social media sign-on transforms CRM, target marketing, 5 Reasons that Telematics/Big Data are displacing market research, 6 ways marketing intelligence automation is distinct from Marketo, Hubspot, 7 kinds of segmentation every marketer must consider.